Saturday, January 15, 2011

Home Depot's Food Fight on Martha Stewart Carpet

First there was the Rhino on carpet, then there was the great pie fight on carpet, then there was the elephants & rhino on carpet and now Home Depot does a 20 kids' food fight on Martha Stewart carpet. Clever, piggy-back off of the carpet mills' idea!

Watch the home Depot video: http://bcove.me/n9kzugsd.

Home Depot Kids Food Fight on Martha Stewart Carpeting
Why aren't some of the retailers doing their own YouTube food fight and making this a hit in their local communities????

The Lesson:


Create some great, relevant content which leads to generating interest and lots of noise online which builds targeted traffic. Then be sure you differentiate yourself from your competitors when users land on your website (no cookie-cutter, me-too crap) and include some enticing call-to-actions to drive shoppers to your store location(s).

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