Since we are nearing the end of 2010 I thought it would be interesting to see how some of the various flooring brand names stack up using Google Adwords' Traffic Estimator Tool. I decided to limit the keyword phrases to a few top carpet, fiber, buying groups and big box brand names. In the case of the big box stores (Home Depot and Lowes) I appended "carpet" to the end of their name to help refine the estimates to a more targeted search user. Also, for some keyword phrases I included both the singular and plural versions.
My spreadsheet also includes the Estimated Average Cost-Per-Click (
Est. Avg.CPC). Notice some keyword phrases go for as low as $0.05 and as high as $7.09 for estimated Cost-Per-Click!!
Click on the above image to see it full size
Note: The monthly search estimates are based on each keyword phrase using the
Google AdWords Traffic Estimator Tool.
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