Wednesday, March 23, 2011

Home Depot Launched Spring Black Friday Savings on Facebook

Last week Home Depot launched a Facebook Event for Home Depot's Facebook fans called: Spring Black Friday Savings Every Friday on Facebook. This special Spring sales event happens every Friday only on Home Depot's wall on Facebook from Friday, March 18 through  May 20 at 7:00pm.

With Spring around the corner in many areas (except for us in the Upper Midwest) many homeowners are for sure going to be starting home decorating and yard projects. How does a social-savvy merchant try to capture homeowners' attention and improve visitor frequency to the Facebook wall? Well, see below...
For fans of The Home Depot on Facebook! Get exclusive savings of 50-75% off outdoor rugs, lighting, fans, patio furniture, and tools every Friday this Spring. These offers will only be available right here on Facebook, right on our Wall every Friday. Watch this quick video for details.
50-75% OFF should get their attention. As of the post they have over 2,100 fans say they are attending. Nice idea that doesn't cost them at lot to promote online, yet gets them frequent, targeted shoppers. Nice idea H.D.!

Click here to see home Depot's Spring Black Friday Facebook Sale Event

Retailers what can we learn from this?

If you prefer, you can post comments on the Marketing Your Store Forum too.

1 comment:

  1. Sooooo... Obviously there are no Christians in the Marketing Department. Good Friday = Black Friday? C'mon...

    ReplyDelete